The Advanced Certificate in Applied Management (Marketing) is not just a qualification; it represents a commitment to personal and professional growth in the marketing domain. This program offers a comprehensive and customized approach to meet your unique needs, whether you are a seasoned marketing expert seeking to sharpen your skills or an emerging marketer eager to establish your presence in the industry.

Throughout this program, you will engage with industry-leading faculty and collaborate with peers from diverse backgrounds, immersing yourself in real-world marketing scenarios and challenges. Our curriculum blends the latest marketing theories with hands-on application, ensuring that you not only grasp cutting-edge marketing concepts but also have the ability to implement them effectively in your marketing campaigns and strategies. From digital marketing and consumer behavior to market research and brand management, this certificate program will provide you with a holistic understanding of the multifaceted field of marketing.

Join us on this transformative journey as we explore the dynamic world of marketing, equipping you with the skills and knowledge to thrive in a rapidly evolving marketplace. Whether your career goals involve leading marketing teams, driving brand strategies, or launching successful marketing campaigns, the Advanced Certificate in Applied Management (Marketing) will serve as your key to success in the exciting and ever-changing realm of marketing.

• Develop core business skills in operations and management.
• Expand your knowledge with foundation studies in marketing.
• Learn about marketing systems and strategies employed in marketing goods – retail and wholesale.
• Learn about the marketing mix, market analysis, international marketing and much more.
• This is a flexible, relevant course for those wanting to move into supervisory or managerial positions with a focus on marketing.
• Further specialisation is provided by the course with Industry Projects where you will focus on your specific area of interest.

These modules provide foundation knowledge for the Advanced Certificate In Applied Managment (MARKETING)

• Business Operations
• Management
• Marketing Foundations
• Office Practices
• Workshop I
• Workshop II

Stream Modules

• Advertising & Promotions
• Marketing Systems
• Sales Management

Study Marketing Management to kick-start your career today.

• Develop your essential skills in business and marketing and get on the right track for a successful career.
• Learn more about business operations, marketing, advertising and promotions.
• This Advanced Certificate in Applied Management (Marketing) trains in you those practical skills needed to manage your business or to work in a company at a managerial level.
• Gain foundation knowledge and basic practical experience in business operations and marketing management to boost your confidence in moving to a new position or start your own company.
• Study 7 modules and complete a Workplace Project.

An Advanced Certificate in Applied Management (Marketing) is designed to benefit a diverse range of individuals who are seeking to advance their careers in marketing and related fields. Here are some of the key groups of people who can benefit from this specialized certificate program:

• Experienced Marketers: Seasoned marketing professionals who want to deepen their knowledge and skills in marketing, stay updated with the latest industry trends, and strengthen their strategic marketing capabilities.
• Marketing Managers: Marketing managers and directors responsible for overseeing marketing teams and campaigns can benefit from this program to enhance their leadership skills, make data-driven decisions, and improve their ability to drive successful marketing strategies.
• Aspiring Marketing Leaders: Individuals aspiring to climb the career ladder and take on leadership roles within marketing departments or organizations. This program can provide them with the necessary skills and knowledge to transition into managerial positions.
• Business Owners and Entrepreneurs: Small business owners and entrepreneurs who are directly involved in their companies’ marketing efforts can gain valuable insights and skills to develop effective marketing strategies and drive business growth.
• Career Changers: Professionals from various backgrounds who are looking to switch to a career in marketing can use this program to acquire the foundational knowledge and skills required for marketing roles.
• Digital Marketers: Those working in the digital marketing sphere, including SEO specialists, social media managers, and content marketers, can benefit from a more comprehensive understanding of marketing principles and strategy.
• Sales Professionals: Salespeople who want to complement their sales skills with marketing expertise to improve lead generation, customer engagement, and sales conversion rates.
• Brand Managers: Professionals responsible for building and managing brand identity can enhance their branding skills and strategies through this program.
• Non-profit and Public Sector Marketers: Individuals working in marketing roles within non-profit organizations, government agencies, or public sector institutions can gain specialized knowledge in marketing practices relevant to their sectors.
• Recent Marketing Graduates: Recent marketing graduates who wish to bolster their academic foundation with practical skills and industry insights to be more competitive in the job market.
• International Marketers: Marketers from diverse cultural backgrounds and those interested in marketing on a global scale can benefit from learning about international marketing practices and cross-cultural considerations.

In summary, the Advanced Certificate in Applied Management (Marketing) is a versatile program designed to cater to the needs of marketing professionals at various career stages and backgrounds. It equips individuals with the specialized knowledge and practical skills required to succeed in the dynamic and competitive field of marketing.